Strategic market management (Record no. 828716)

MARC details
000 -LEADER
fixed length control field 00656 a2200229 4500
005 - DATE & TIME
control field 20250804124600.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250304b |||||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9789354243387
Qualifying information Paperback
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A.
245 ## - TITLE STATEMENT
Title Strategic market management
Sub Title : an indian adaptation
250 ## - EDITION STATEMENT
Edition statement 11th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Wiley,
Place of publication, distribution, etc New Delhi :
Date of publication, distribution, etc 2022
300 ## - PHYSICAL DESCRIPTION
Pages xvi, 309p.
500 ## - GENERAL NOTE
General note Including index
650 ## - SUBJECT
Subject Management
653 ## - Subject
Subject Strategic management
700 ## - ADDED ENTRY PERSONAL NAME
Relator Code Co-Author
Added Entry Personal Name Moorman, Christine
705 ## - ADDED ENTRY PERSONAL NAME
Relator Code , et.al.
Added Entry Personal Name Islam, Jamid Ul
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 23
650 ## - SUBJECT
-- 771534
700 ## - ADDED ENTRY PERSONAL NAME
-- 771084
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha out on loan Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type Shelving location
    Dewey Decimal Classification     Management Management Library Central LIBRARY 05/03/2025 Atlantic 889.00   658.8 AAK DD70743   05/03/2025   1778.00 05/03/2025 Books Lending L15-Lending section
    Dewey Decimal Classification     Management Management Library Law Library 03/04/2025 Atlantic 889.00 3 658.8 AAK DD70466 12/31/2025 06/05/2025 06/05/2025 1778.00 03/04/2025 Books Lending  
    Dewey Decimal Classification     Management Management Library Law Library 05/03/2025 Atlantic 889.00 1 658.8 AAK DD70742 08/29/2025 08/04/2025 08/04/2025 1778.00 05/03/2025 Books Lending L15-Lending section
    Dewey Decimal Classification     Management Management Library Law Library 05/03/2025 Atlantic 889.00 1 658.8 AAK DD70744 08/29/2025 08/04/2025 08/04/2025 1778.00 05/03/2025 Books Lending L15-Lending section
    Dewey Decimal Classification   Reference Books (Not For Loan) Management Management Library Management Library 03/04/2025 Atlantic 889.00   658.8 AAK DD70465   03/04/2025   1778.00 03/04/2025 Reference Books