Gamification marketing (Record no. 827671)

MARC details
000 -LEADER
fixed length control field 00520 a2200193 4500
005 - DATE & TIME
control field 20240930172407.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240307b |||||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9789354245763
Qualifying information Paperback
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number CHI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chishti, Zarrar
245 ## - TITLE STATEMENT
Title Gamification marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Wiley,
Place of publication, distribution, etc New Delhi :
Date of publication, distribution, etc 2020
300 ## - PHYSICAL DESCRIPTION
Pages x, 282p.
440 ## - SERIES STATEMENT
Series Title For dummies a wiley brand
500 ## - GENERAL NOTE
General note Reprint 2021
650 ## - SUBJECT
Subject Management
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 768878
440 ## - SERIES STATEMENT
-- 768862
650 ## - SUBJECT
-- 770500
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha renewals Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 03/06/2024 SBD Subscription Service 699.00 2 1 658.8 CHI DD68816 10/23/2024 09/30/2024 1398.00 03/06/2024 Books Lending
    Dewey Decimal Classification   Reference Books (Not For Loan) Management Library Management Library R-20-Reference Section 03/06/2024 SBD Subscription Service 699.00     658.8 CHI DD68812 03/06/2024   1398.00 03/06/2024 Reference Books
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 03/06/2024 SBD Subscription Service 699.00     658.8 CHI DD68815 03/06/2024   1398.00 03/06/2024 Books Lending
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 03/06/2024 SBD Subscription Service 699.00     658.8 CHI DD68813 03/06/2024   1398.00 03/06/2024 Books Lending
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 03/06/2024 SBD Subscription Service 699.00     658.8 CHI DD68814 03/06/2024   1398.00 03/06/2024 Books Lending