Managing marketing (Record no. 827642)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00552 a2200193 4500 |
| 005 - DATE & TIME | |
| control field | 20250708153757.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240306b |||||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9788126548521 |
| Qualifying information | Paperback |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UPES LIBRARY |
| Language of cataloging | English |
| 082 ## - DDC NUMBER | |
| Classification number | 658.8 |
| Book Number | CAP |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Capon, Singh |
| 245 ## - TITLE STATEMENT | |
| Title | Managing marketing |
| Sub Title | : a concise approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Wiley, |
| Place of publication, distribution, etc | New Delhi : |
| Date of publication, distribution, etc | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xxvii, vp. |
| 650 ## - SUBJECT | |
| Subject | Management |
| 653 ## - Subject | |
| Subject | Marketing management |
| 700 ## - ADDED ENTRY PERSONAL NAME | |
| Relator Code | Co-Author |
| Added Entry Personal Name | SIngh, Siddharth Shekhar |
| 942 ## - Item Type | |
| Koha item type | Books Lending |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 54683 |
| 650 ## - SUBJECT | |
| -- | 771457 |
| 700 ## - ADDED ENTRY PERSONAL NAME | |
| -- | 54684 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type | Koha date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Management Library | Management Library | L16-Lending section | 03/06/2024 | SBD Subscription Service | 579.00 | 658.8 CAP | DD68749 | 03/06/2024 | 1158.00 | 03/06/2024 | Books Lending | ||||||
| Dewey Decimal Classification | Reference Books (Not For Loan) | Management Library | Management Library | L16-Lending section | 03/06/2024 | SBD Subscription Service | 579.00 | 658.8 CAP | DD68747 | 03/06/2024 | 1158.00 | 03/06/2024 | Reference Books | |||||
| Dewey Decimal Classification | Management Library | Management Library | R-20-Reference Section | 03/06/2024 | SBD Subscription Service | 579.00 | 658.8 CAP | DD68751 | 03/06/2024 | 1158.00 | 03/06/2024 | Books Lending | ||||||
| Dewey Decimal Classification | Management Library | Management Library | L16-Lending section | 03/06/2024 | SBD Subscription Service | 579.00 | 658.8 CAP | DD68750 | 03/06/2024 | 1158.00 | 03/06/2024 | Books Lending | ||||||
| Dewey Decimal Classification | Management Library | Management Library | L16-Lending section | 03/06/2024 | SBD Subscription Service | 579.00 | 2 | 658.8 CAP | DD68748 | 07/22/2025 | 1158.00 | 03/06/2024 | Books Lending | 07/08/2025 |