Marketing management (Record no. 760536)

MARC details
000 -LEADER
fixed length control field 00579nam a2200217Ia 4500
005 - DATE & TIME
control field 20250717170449.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9781259026416
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number RAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ramaswamy, V S
245 ## - TITLE STATEMENT
Title Marketing management
Sub Title planning, implementation & control
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc MGH,
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Pages xlv,788p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Namakumari, S
942 ## - Item Type
Koha item type Books Lending
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 5834
650 ## - SUBJECT
-- 771478
650 ## - SUBJECT
-- 6158
700 ## - ADDED ENTRY PERSONAL NAME
-- 5450
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha out on loan Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Management Management Library Management Library L16-Lending section 06/23/2014 Complimentary 1295.00 2 658.8 RAM G576 08/11/2025 07/17/2025 07/17/2025 2590.00 06/23/2014 Books Lending