Marketing research (Record no. 746914)

MARC details
000 -LEADER
fixed length control field 00631 a2200217 4500
005 - DATE & TIME
control field 20200228110513.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200228b ||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9788131529409
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.83
Book Number BRO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Brown, Tom J.
245 ## - TITLE STATEMENT
Title Marketing research
Sub Title : customer insight and managerial action
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Delhi :
Name of publisher, distributor, etc Cengage Learning,
Date of publication, distribution, etc 2014
300 ## - PHYSICAL DESCRIPTION
Pages xxvi, 478p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Research Methodology
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Suter Tracy A.
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Churchill, Gilbert A.
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 63650
650 ## - SUBJECT
-- 668004
650 ## - SUBJECT
-- 668005
700 ## - ADDED ENTRY PERSONAL NAME
-- 63651
700 ## - ADDED ENTRY PERSONAL NAME
-- 1565
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Management Library Management Library L17-Lending Section 02/28/2020 Book World 525.00   658.83 BRO DD64183 02/28/2020 1050.00 02/28/2020 Books Lending
    Dewey Decimal Classification     Management Library Management Library L17-Lending Section 02/28/2020 Book World 525.00   658.83 BRO DD64185 02/28/2020 1050.00 02/28/2020 Books Lending
    Dewey Decimal Classification     Management Library Management Library L17-Lending Section 02/28/2020 Book World 525.00   658.83 BRO DD64182 02/28/2020 1050.00 02/28/2020 Books Lending
    Dewey Decimal Classification     Management Library Management Library L17-Lending Section 02/28/2020 Book World 525.00   658.83 BRO DD64184 02/28/2020 1050.00 02/28/2020 Books Lending
    Dewey Decimal Classification   Reference Books (Not For Loan) Management Library Management Library R-21-Reference Section 02/28/2020 Book World 525.00   658.83 BRO DD64181 02/28/2020 1050.00 02/28/2020 Reference Books