Marketing management (Record no. 33357)

MARC details
000 -LEADER
fixed length control field 00717nam a2200301Ia 4500
005 - DATE & TIME
control field 20250703132406.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140514s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9789332557185
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.802
Book Number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing management
250 ## - EDITION STATEMENT
Edition statement 15th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida:
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2016
300 ## - PHYSICAL DESCRIPTION
Pages xxv, 756p.
500 ## - GENERAL NOTE
General note DD1544 replaced
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing Management
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Keller, Kevin Lane
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 6916
650 ## - SUBJECT
-- 681908
650 ## - SUBJECT
-- 681909
700 ## - ADDED ENTRY PERSONAL NAME
-- 9155
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Cost, normal purchase price Koha issues (times borrowed) Koha renewals Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type Source of acquisition Koha out on loan Koha collection
    Dewey Decimal Classification     Management Library Law Library L15-Lending section 07/18/2018 959.00 32 10 658.802 KOT DD52319 07/01/2025 07/01/2025 1918.00 07/18/2018 Books Lending Complimentary 08/04/2025  
    Dewey Decimal Classification     Central LIBRARY Law Library L17-GF Room No.1 07/16/2020 959.00 23 14 658.802 KOT G3155 07/03/2025 07/03/2025 1918.00 07/16/2020 Books Lending Complimentary 08/04/2025 Management
    Dewey Decimal Classification     Management Library Management Library L13-Lending section 05/16/2014 310.00 42 20 658.8 KOT DD1544 05/21/2025 05/12/2025 620.00 05/16/2014 Books Lending      
    Dewey Decimal Classification     Law Library Management Library L16-Lending section 05/16/2014 959.00 20 4 658.8 KOT DD12128 07/02/2025 07/02/2025 1918.00 10/20/2005 Books Lending   08/04/2025