Marketing management : indian perspective (Record no. 32102)
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000 -LEADER | |
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fixed length control field | 00588nam a22002177a 4500 |
005 - DATE & TIME | |
control field | 20250714164216.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 170919b xxu||||| |||| 00| 0 eng d |
020 ## - ISBN | |
International Standard Book Number | 9789351198253 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UPES LIBRARY |
Language of cataloging | English |
082 ## - DDC NUMBER | |
Classification number | 658.802 ANA |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Anand, Vijay Prakash |
245 ## - TITLE STATEMENT | |
Title | Marketing management : indian perspective |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed., rev. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Wiley India, |
Place of publication, distribution, etc | New Delhi : |
Date of publication, distribution, etc | 2016 |
300 ## - PHYSICAL DESCRIPTION | |
Pages | xxix, 522p. |
500 ## - GENERAL NOTE | |
General note | DD53745, price- 499/- |
650 ## - SUBJECT | |
Subject | Management |
650 ## - SUBJECT | |
Subject | Marketing |
942 ## - Item Type | |
Koha item type | Books Lending |
942 ## - Item Type | |
Koha item type | Books Lending |
100 ## - MAIN ENTRY--PERSONAL NAME | |
-- | 54831 |
650 ## - SUBJECT | |
-- | 688657 |
650 ## - SUBJECT | |
-- | 6158 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type | Koha renewals | Koha out on loan | Koha date last borrowed |
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Dewey Decimal Classification | Management Library | Law Library | L16-Lending section | 11/20/2018 | Complimentary | 499.00 | 16 | 658.802 ANA | DD53745 | 03/07/2025 | 998.00 | 11/20/2018 | Books Lending | 4 | 02/20/2025 | ||||||
Dewey Decimal Classification | Reference Books (Not For Loan) | Reference | Management Library | Management Library | R-21-Reference Section | 09/19/2017 | 429.00 | 658.802 ANA | DD46462 | 11/22/2022 | 858.00 | 09/07/2017 | Reference Books | ||||||||
Dewey Decimal Classification | Management Library | Management Library | L16-Lending section | 09/19/2017 | 429.00 | 16 | 658.802 ANA | DD46463 | 07/14/2025 | 858.00 | 09/07/2017 | Books Lending | 6 | 08/25/2025 | 07/14/2025 | ||||||
Dewey Decimal Classification | Management Library | Management Library | L16-Lending section | 09/19/2017 | 429.00 | 24 | 658.802 ANA | DD46464 | 03/06/2025 | 858.00 | 09/07/2017 | Books Lending | 4 | 03/05/2025 |