Consumer-centric category management (Record no. 30875)

MARC details
000 -LEADER
fixed length control field 00713nam a22002297a 4500
005 - DATE & TIME
control field 20190730171619.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170421b xxu||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9780471703594
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.78
Book Number ACN
110 ## - MAIN ENTRY--CORPORATE NAME
Corporate name Acnielsen
245 ## - TITLE STATEMENT
Title Consumer-centric category management
Sub Title : how to increase profits by managing categories based on consumer needs
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Jersey:
Name of publisher, distributor, etc John Wiley,
Date of publication, distribution, etc 2006
300 ## - PHYSICAL DESCRIPTION
Pages xi, 356p.
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Material Management
650 ## - SUBJECT
Subject Marketing Management
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Karolefski, John
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Heller, Al
942 ## - Item Type
Koha item type Books Lending
110 ## - MAIN ENTRY--CORPORATE NAME
-- 49971
650 ## - SUBJECT
-- 49979
650 ## - SUBJECT
-- 7450
650 ## - SUBJECT
-- 49980
700 ## - ADDED ENTRY PERSONAL NAME
-- 49974
700 ## - ADDED ENTRY PERSONAL NAME
-- 49975
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type Koha renewals Koha date last borrowed
    Dewey Decimal Classification     Management Central LIBRARY Central LIBRARY L17-GF Room No.1 04/21/2017 TV Enterprises 3883.99   658.78 ACN DD42576 04/21/2017 7767.98 04/21/2017 Books Lending    
    Dewey Decimal Classification     Management Central LIBRARY Central LIBRARY L17-GF Room No.1 04/21/2017 TV Enterprises 3883.99   658.78 ACN DD42577 04/21/2017 7767.98 04/21/2017 Books Lending    
    Dewey Decimal Classification     Management Central LIBRARY Central LIBRARY L17-GF Room No.1 04/21/2017 TV Enterprises 3883.99 1 658.78 ACN DD42578 10/24/2018 7767.98 04/21/2017 Books Lending 2 09/07/2018
    Dewey Decimal Classification     Management Central LIBRARY Central LIBRARY L17-GF Room No.1 04/21/2017 TV Enterprises 3883.99 1 658.78 ACN DD42579 01/07/2020 7767.98 04/21/2017 Books Lending   07/30/2019
    Dewey Decimal Classification   Reference Books (Not For Loan) Reference Central LIBRARY Central LIBRARY R1A-1F REFERENCE SECTION 04/21/2017 TV Enterprises 3883.99   658.78 ACN DD42575 04/21/2017 7767.98 04/15/2017 Reference Books