Future of branding (Record no. 30022)

MARC details
000 -LEADER
fixed length control field 00535nam a22001937a 4500
005 - DATE & TIME
control field 20240226142642.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170329b xxu||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9789351503163
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.827
Book Number SRI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Srivastava, Rajendra K
245 ## - TITLE STATEMENT
Title Future of branding
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Sage Publications,
Date of publication, distribution, etc 2016
300 ## - PHYSICAL DESCRIPTION
Pages xviii, 468p.
650 ## - SUBJECT
Subject Branding
650 ## - SUBJECT
Subject Strategic planning
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Metzthomas, Gregory
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 47441
650 ## - SUBJECT
-- 6235
650 ## - SUBJECT
-- 6183
700 ## - ADDED ENTRY PERSONAL NAME
-- 47442
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type Koha date last borrowed
    Dewey Decimal Classification   Reference Books (Not For Loan) Reference Management Library Management Library R-20-Reference Section 03/29/2017   1295.00   658.827 SRI DD39901 03/29/2017 2590.00 03/21/2017 Books Lending  
    Dewey Decimal Classification       Management Library Management Library L18-Lending Section 03/29/2017   1295.00 3 658.827 SRI DD39902 02/26/2024 2590.00 03/21/2017 Books Lending 02/26/2024