Marketing management (Record no. 29260)

MARC details
000 -LEADER
fixed length control field 00556nam a2200205Ia 4500
005 - DATE & TIME
control field 20210523182357.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140514s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9780333937198
024 ## - ISBN2
ISBN2 0333924398
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number RAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ramaswamy, V. S
245 ## - TITLE STATEMENT
Title Marketing management
Sub Title : planning, implementation and control
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1995
Name of publisher, distributor, etc Macmillan,
Place of publication, distribution, etc New Delhi:
300 ## - PHYSICAL DESCRIPTION
Pages 624p.
650 ## - SUBJECT
Subject Marketing
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Namakumari, S
942 ## - Item Type
Koha item type Text Books - SOB
100 ## - MAIN ENTRY--PERSONAL NAME
-- 5834
650 ## - SUBJECT
-- 6158
700 ## - ADDED ENTRY PERSONAL NAME
-- 5450
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type
        Central LIBRARY Central LIBRARY 05/16/2014 390.00   658.8 RAM BB8536 05/16/2014 780.00 02/25/2008 Text Books - SOB