Consumer behaviour: an Indian perspective (Record no. 28794)

MARC details
000 -LEADER
fixed length control field 00522nam a22001937a 4500
005 - DATE & TIME
control field 20190617151158.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141119b xxu||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9789350063408
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.834
Book Number AGA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Agarwal, P K
245 ## - TITLE STATEMENT
Title Consumer behaviour: an Indian perspective
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Meerut:
Name of publisher, distributor, etc Pragati Prakashan,
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Pages xvi, 532p.
650 ## - SUBJECT
Subject Marketing
650 ## - SUBJECT
Subject Consumer behaviour
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 79
650 ## - SUBJECT
-- 6158
650 ## - SUBJECT
-- 9224
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Management Library Management Library L18-Lending Section 10/17/2016 Complimentary 300.00 4 658.834 AGA DD37298 10/16/2019 06/17/2019 600.00 10/17/2016 Books Lending