Global marketing management (Record no. 26630)

MARC details
000 -LEADER
fixed length control field 00556nam a2200217Ia 4500
005 - DATE & TIME
control field 20210520194901.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - ISBN
International Standard Book Number 9780133591347
020 ## - ISBN
International Standard Book Number 0133591344
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.484
Book Number KEE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keegan, Warren J.
245 ## - TITLE STATEMENT
Title Global marketing management
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Jersey:
Name of publisher, distributor, etc Prantice Hall,
Date of publication, distribution, etc 1995
300 ## - PHYSICAL DESCRIPTION
Pages xix, 828p.
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 4015
650 ## - SUBJECT
-- 6158
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Price effective from Koha item type Cost, normal purchase price Cost, replacement price
    Dewey Decimal Classification     Management Library Management Library L18-Lending Section 02/23/2015 Complimentary   658.484 KEE DD26272 02/23/2015 02/11/2015 Books Lending    
    Dewey Decimal Classification     Management Library Management Library L18-Lending Section 04/14/2016 Complimentary   658.484 KEE DD34066 04/14/2016 04/14/2016 Books Lending 700.00 1400.00