Strategic market management (Record no. 25751)

MARC details
000 -LEADER
fixed length control field 00592nam a2200217Ia 4500
005 - DATE & TIME
control field 20240905161921.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9788126548927
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A
245 ## - TITLE STATEMENT
Title Strategic market management
Sub Title : global parspectives
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Wiley India,
Date of publication, distribution, etc 2016
300 ## - PHYSICAL DESCRIPTION
Pages xiii, 354p.
500 ## - GENERAL NOTE
General note Including index
650 ## - SUBJECT
Subject Marketing
653 ## - Subject
Subject Strategic management
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Mcloughlin, Damien
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 23
650 ## - SUBJECT
-- 6158
700 ## - ADDED ENTRY PERSONAL NAME
-- 23812
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type Koha date last borrowed
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 03/18/2016   529.00   658.8 AAK DD32379 03/18/2016 1058.00 03/18/2016 Books Lending  
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 03/18/2016   529.00 1 658.8 AAK DD32380 04/05/2024 1058.00 03/18/2016 Books Lending 02/21/2024
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 03/18/2016   529.00 2 658.8 AAK DD32381 09/09/2024 1058.00 03/18/2016 Books Lending 09/05/2024