Marketing management (Record no. 24998)

MARC details
000 -LEADER
fixed length control field 00496nam a22001937a 4500
005 - DATE & TIME
control field 20250730135346.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160220b xxu||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9789812403667
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.802
Book Number CZI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R
245 ## - TITLE STATEMENT
Title Marketing management
250 ## - EDITION STATEMENT
Edition statement 2nd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Thomson,
Date of publication, distribution, etc 2002
300 ## - PHYSICAL DESCRIPTION
Pages xxv, 598p.
650 ## - SUBJECT
Subject Marketing
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Kotabe, Masaaki
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 1789
650 ## - SUBJECT
-- 6158
700 ## - ADDED ENTRY PERSONAL NAME
-- 4240
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Cost, normal purchase price Koha issues (times borrowed) Koha renewals Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type Source of acquisition Koha out on loan
          Management Library Law Library L16-Lending section 05/16/2014 395.00 5 3 658.8 CZI DD14308 07/30/2025 07/30/2025 790.00 11/03/2007 Books Lending   08/25/2025
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 05/16/2014 395.00 6 1 658.8 CZI DD7294 03/03/2025 03/03/2025 790.00 05/16/2014 Books Lending    
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 05/16/2014 5306.00 2   658.802 CZI DD3521 09/01/2023 08/09/2023 10612.00 05/16/2014 Books Lending    
          Management Library Management Library L16-Lending section 05/16/2014 350.00 4   658.802 CZI DD11740 03/06/2025 03/06/2025 700.00 08/05/2005 Books Lending    
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 02/20/2016 550.00 7   658.802 CZI DD31160 03/06/2025 03/06/2025 1100.00 02/20/2016 Books Lending Complimentary