Key concepts in marketing (Record no. 249541)

MARC details
000 -LEADER
fixed length control field 00467nam a2200181Ia 4500
005 - DATE & TIME
control field 20240124142133.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190329s9999 xx 000 0 und d
020 ## - ISBN
International Standard Book Number 9781847874993
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number BLY
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Blythe, Jim
245 #0 - TITLE STATEMENT
Title Key concepts in marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Sage,
Place of publication, distribution, etc New delhi:
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Pages ix, 219p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing
942 ## - Item Type
Koha item type Reference Books
100 ## - MAIN ENTRY--PERSONAL NAME
-- 78958
650 ## - SUBJECT
-- 78959
650 ## - SUBJECT
-- 6158
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Design Studies Central LIBRARY Central LIBRARY R27-2F SOD LIBRARY 04/08/2019 TV Enterprises 2319.83 1 658.8 BLY DD58600 01/24/2024 01/24/2024 4640.00 04/08/2019 Lending - SOD