Digital marketing fundamentals (Record no. 246521)
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000 -LEADER | |
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fixed length control field | 00578nam a2200205Ia 4500 |
005 - DATE & TIME | |
control field | 20210425181032.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 190307s9999||||xx |||||||||||||| ||und|| |
020 ## - ISBN | |
International Standard Book Number | 9789001887124 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UPES LIBRARY |
Language of cataloging | English |
082 ## - DDC NUMBER | |
Classification number | 658.8 |
Book Number | VIS |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Visser, Marjolein |
245 #0 - TITLE STATEMENT | |
Title | Digital marketing fundamentals |
Sub Title | : from strategy to ROI |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Noordhoff Uitgevers, |
Place of publication, distribution, etc | The Netherlands : |
Date of publication, distribution, etc | 2018 |
300 ## - PHYSICAL DESCRIPTION | |
Pages | 640p. |
650 ## - SUBJECT | |
Subject | Marketing |
653 ## - Subject | |
Subject | Digital marketing |
700 ## - ADDED ENTRY PERSONAL NAME | |
Added Entry Personal Name | Sikkenga, Berend |
705 ## - ADDED ENTRY PERSONAL NAME | |
Added Entry Personal Name | Berry, Mike |
942 ## - Item Type | |
Koha item type | Reference Books |
100 ## - MAIN ENTRY--PERSONAL NAME | |
-- | 79565 |
650 ## - SUBJECT | |
-- | 6158 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | Reference Books (Not For Loan) | Reference | Management Library | Management Library | R-20-Reference Section | 04/15/2019 | Atlantic | 5317.53 | 658.8 VIS | DD56142 | 04/15/2019 | 10635.06 | 04/15/2019 | Reference Books |