Marketing research (Record no. 24281)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00528nam a22001937a 4500 |
| 005 - DATE & TIME | |
| control field | 20231109120117.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 151102b xxu||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9780199597352 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UPES LIBRARY |
| Language of cataloging | English |
| 082 ## - DDC NUMBER | |
| Classification number | 658.83 |
| Book Number | BRA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bradley, Nigel |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research |
| Sub Title | : tools & techniques |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | Oxford University Press, |
| Date of publication, distribution, etc | 2012 (R) |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xx, 526p. |
| 650 ## - SUBJECT | |
| Subject | Management |
| 650 ## - SUBJECT | |
| Subject | Marketing research |
| 942 ## - Item Type | |
| Koha item type | Books Lending |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 1017 |
| 650 ## - SUBJECT | |
| -- | 6177 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type | Koha renewals | Koha date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Reference Books (Not For Loan) | Reference | Management Library | Management Library | R-21-Reference Section | 11/02/2015 | Anurag Enterprises | 465.00 | 658.83 BRA | DD30085 | 11/02/2015 | 930.00 | 10/23/2015 | Books Lending | ||||||
| Dewey Decimal Classification | Management Library | Management Library | L17-Lending Section | 11/02/2015 | Anurag Enterprises | 465.00 | 5 | 658.83 BRA | DD30086 | 12/28/2022 | 930.00 | 10/23/2015 | Books Lending | 2 | 11/23/2022 |