Pioneers of digital : Success stories from leaders in advertising, marketing ,search and social media (Record no. 24037)

MARC details
000 -LEADER
fixed length control field 00592nam a22001937a 4500
005 - DATE & TIME
control field 20150923144208.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150923b xxu||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9780749466046
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.872
Book Number SPR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Springer, Paul
245 ## - TITLE STATEMENT
Title Pioneers of digital : Success stories from leaders in advertising, marketing ,search and social media
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Kogan Page
Date of publication, distribution, etc 2012
300 ## - PHYSICAL DESCRIPTION
Pages viii, 224p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Internet marketing
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Carson, Mel
942 ## - Item Type
Koha item type Books
100 ## - MAIN ENTRY--PERSONAL NAME
-- 19349
650 ## - SUBJECT
-- 19350
650 ## - SUBJECT
-- 19247
700 ## - ADDED ENTRY PERSONAL NAME
-- 19351
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification   Reference Books (Not For Loan) Reference Management Library Management Library R-21-Reference Section 09/23/2015   595.00   658.872 SPR DD29591 09/23/2015 1190.00 09/19/2015 Books Lending