Case studies in marketing : The Indian context (Record no. 23881)

MARC details
000 -LEADER
fixed length control field 00540nam a22001937a 4500
005 - DATE & TIME
control field 20250715113838.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150909b xxu||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9788120349964
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number SRI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Srinivasan, R
245 ## - TITLE STATEMENT
Title Case studies in marketing : The Indian context
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc PHI Learning,
Date of publication, distribution, etc 2014
300 ## - PHYSICAL DESCRIPTION
Pages xviii, 398p.
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Case studies in marketing
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 8246
650 ## - SUBJECT
-- 770160
650 ## - SUBJECT
-- 19021
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha renewals Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type Koha out on loan
    Dewey Decimal Classification       Management Library Law Library L16-Lending section 09/09/2015   395.00 3   658.8 SRI DD29208 07/15/2025 07/15/2025 790.00 09/15/2015 Books Lending 08/11/2025
    Dewey Decimal Classification       Management Library Law Library L16-Lending section 09/09/2015   395.00 7 3 658.8 SRI DD29209 07/14/2025 07/14/2025 790.00 09/15/2015 Books Lending 08/08/2025
    Dewey Decimal Classification       Management Library Law Library L16-Lending section 09/09/2015   395.00 6 1 658.8 SRI DD29210 08/04/2025 07/01/2025 790.00 09/15/2015 Books Lending  
    Dewey Decimal Classification       Management Library Law Library L16-Lending section 04/02/2016 Book World 395.00 3 2 658.8 SRI DD33098 07/01/2025 07/01/2025 790.00 04/02/2016 Books Lending 08/04/2025
    Dewey Decimal Classification       Management Library Law Library L16-Lending section 04/02/2016 Book World 395.00 4 2 658.8 SRI DD33099 07/01/2025 07/01/2025 790.00 04/02/2016 Books Lending 08/26/2025
    Dewey Decimal Classification   Reference Books (Not For Loan) Reference Management Library Management Library R-20-Reference Section 09/09/2015   395.00 1 4 658.8 SRI DD29207 05/20/2016 10/06/2015 790.00 09/15/2015 Books Lending  
    Dewey Decimal Classification       Management Library Management Library L16-Lending section 09/09/2015   395.00 1   658.8 SRI DD29211 03/04/2025 03/03/2025 790.00 09/15/2015 Books Lending  
    Dewey Decimal Classification   Reference Books (Not For Loan) Reference Management Library Management Library R-21-Reference Section 04/02/2016 Book World 395.00     658.8 SRI DD33097 04/02/2016   790.00 04/02/2016 Books Lending  
    Dewey Decimal Classification       Management Library Management Library L16-Lending section 04/02/2016 Book World 395.00 5 1 658.8 SRI DD33100 12/06/2023 09/09/2023 790.00 04/02/2016 Books Lending  
    Dewey Decimal Classification       Management Library Management Library L16-Lending section 04/02/2016 Book World 395.00 7 4 658.8 SRI DD33101 07/03/2025 07/03/2025 790.00 04/02/2016 Books Lending 08/29/2025