Marketing management (Record no. 22232)

MARC details
000 -LEADER
fixed length control field 00568nam a2200205Ia 4500
005 - DATE & TIME
control field 20250704140620.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140514s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9788131767160
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing management
Sub Title : A south Asian perspective
250 ## - EDITION STATEMENT
Edition statement 14th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2014
Name of publisher, distributor, etc Pearson Education,
Place of publication, distribution, etc New Delhi:
300 ## - PHYSICAL DESCRIPTION
Pages V.P
650 ## - SUBJECT
Subject Marketing
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Keller, Kevin Lane
705 ## - ADDED ENTRY PERSONAL NAME
Relator Code , et.al.
Added Entry Personal Name Koshy, Abraham
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 6916
650 ## - SUBJECT
-- 6158
700 ## - ADDED ENTRY PERSONAL NAME
-- 9155
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type Koha issues (times borrowed) Koha renewals Koha out on loan Koha date last borrowed
    Dewey Decimal Classification       Law Library Law Library S13-LENDING BOOKS 10/10/2022   875.00 658.8 KOT LA5085 07/02/2025 1750.00 02/24/2015 Books Lending 20 13 08/28/2025 07/02/2025
    Dewey Decimal Classification       Law Library Law Library L16-Lending section 10/10/2022   875.00 658.8 KOT LA5087 07/04/2025 1750.00 02/24/2015 Books Lending 16 12 08/04/2025 07/04/2025
    Dewey Decimal Classification   Reference Books (Not For Loan) Reference Law Library Management Library S5-REFERENCE BOOKS 02/27/2015   875.00 658.8 KOT LA5084 09/29/2023 1750.00 02/24/2015 Reference Books        
    Dewey Decimal Classification       Law Library Management Library L16-Lending section 10/10/2022   875.00 658.8 KOT LA5086 07/01/2025 1750.00 02/24/2015 Books Lending 19 5 08/25/2025 07/01/2025
    Dewey Decimal Classification       Law Library Management Library L16-Lending section 10/10/2022   875.00 658.8 KOT LA5088 07/05/2025 1750.00 02/24/2015 Books Lending 14 7   07/01/2025
    Dewey Decimal Classification       Law Library Management Library L15-Lending section 10/10/2022   875.00 658.8 KOT LA5089 04/11/2025 1750.00 02/24/2015 Books Lending 27 9   02/19/2025