Advertising management (Record no. 22066)

MARC details
000 -LEADER
fixed length control field 00457nam a22001817a 4500
005 - DATE & TIME
control field 20210530124018.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150213b xxu||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 8186830073
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 659.1
Book Number DIW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Diwan, Parag
245 ## - TITLE STATEMENT
Title Advertising management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Deep and Deep,
Date of publication, distribution, etc 1997
300 ## - PHYSICAL DESCRIPTION
Pages vi, 356p.
650 ## - SUBJECT
Subject Advertising
653 ## - Subject
Subject Marketing
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 2107
650 ## - SUBJECT
-- 7264
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Price effective from Koha item type Cost, normal purchase price Cost, replacement price
    Dewey Decimal Classification   Reference Books (Not For Loan) Reference Central LIBRARY Central LIBRARY R1A-1F REFERENCE SECTION 02/13/2015 Complimentary   659.1 DIW DD26122 02/13/2015 02/11/2015 Reference Books    
    Dewey Decimal Classification       Management Library Management Library L19-Lending Section 04/12/2016 Complimentary   659.1 DIW DD33968 04/12/2016 04/12/2016 Books Lending 5711.00 11422.00