Modern marketing (Record no. 21248)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00537nam a22001817a 4500 |
005 - DATE & TIME | |
control field | 20171106131238.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 141119b xxu||||| |||| 00| 0 eng d |
020 ## - ISBN | |
International Standard Book Number | |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UPES LIBRARY |
Language of cataloging | English |
082 ## - DDC NUMBER | |
Classification number | 658.8 |
Book Number | SHE |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Sherleker, S A |
245 ## - TITLE STATEMENT | |
Title | Modern marketing |
Sub Title | : A manual of marketing, salesmanship and advertising |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New Delhi |
Name of publisher, distributor, etc | Himalaya Publishing House |
Date of publication, distribution, etc | 1996 |
300 ## - PHYSICAL DESCRIPTION | |
Pages | xvi, 579p. |
650 ## - SUBJECT | |
Subject | Management |
650 ## - SUBJECT | |
Subject | Marketing management |
942 ## - Item Type | |
Koha item type | Books Lending |
100 ## - MAIN ENTRY--PERSONAL NAME | |
-- | 10545 |
650 ## - SUBJECT | |
-- | 55728 |
650 ## - SUBJECT | |
-- | 55729 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Koha full call number | Barcode (Accession No.) | Koha date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Management Library | Management Library | L17-Lending Section | 03/20/2017 | 658.8 SHE | G2230 | 11/19/2014 | 03/20/2017 | Books Lending |