Fundamentals of marketing (Record no. 20953)

MARC details
000 -LEADER
fixed length control field 00581nam a22002177a 4500
005 - DATE & TIME
control field 20150501142222.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141017b xxu||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 0071136703
020 ## - ISBN
International Standard Book Number 9780071136709
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658. 8
Book Number STA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Stanton, William J
245 ## - TITLE STATEMENT
Title Fundamentals of marketing
250 ## - EDITION STATEMENT
Edition statement 10th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc McGraw Hill
Date of publication, distribution, etc 1994
300 ## - PHYSICAL DESCRIPTION
Pages xxviii, 697p.
650 ## - SUBJECT
Subject Marketing management
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Etzel, Michael J
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Walker, Bruce J
942 ## - Item Type
Koha item type Books
100 ## - MAIN ENTRY--PERSONAL NAME
-- 9816
650 ## - SUBJECT
-- 9817
700 ## - ADDED ENTRY PERSONAL NAME
-- 2371
700 ## - ADDED ENTRY PERSONAL NAME
-- 9818
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Price effective from Koha item type
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 07/12/2016 1 658. 8 STA G1965 05/11/2015 05/01/2015 07/12/2016 Books Lending