Branding Strategy for Premium Fuel in Indian Petro Retail Sector (Record no. 18867)

MARC details
000 -LEADER
fixed length control field 00564nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
041 ## -
-- English
082 ## - DDC NUMBER
Classification number RAN-2009OGM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ranjan, Vivek
245 ## - TITLE STATEMENT
Title Branding Strategy for Premium Fuel in Indian Petro Retail Sector
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Dehradun
Name of publisher, distributor, etc UPES
Date of publication, distribution, etc 2007-2009
300 ## - PHYSICAL DESCRIPTION
Pages 65
650 ## - SUBJECT
Subject Branding Strategy
650 ## - SUBJECT
Subject Dissertation
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Premium Fuel
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Ranjan, Rajeev
942 ## - Item Type
Koha item type Theses & Dessertations
505 ## -
-- MBA(OGM)2007-2009
Holdings
Withdrawn status Lost status Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Price effective from Koha item type
      Reference Books (Not For Loan) Dissertations Management Library Management Library Reference 05/16/2014   RAN-2009OGM DI2413 05/16/2014 05/16/2014 Theses & Dessertations