Marketing channels (Record no. 12988)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00479nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140515s9999||||xx |||||||||||||| ||und|| |
| 020 ## - ISBN | |
| International Standard Book Number | 9788131717431 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UPES LIBRARY |
| 041 ## - | |
| -- | English |
| 082 ## - DDC NUMBER | |
| Classification number | 668.8 |
| Book Number | COU |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Coughlan, Anne T |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing channels |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Pearson Education |
| Date of publication, distribution, etc | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 564 |
| 650 ## - SUBJECT | |
| Subject | Management |
| 650 ## - SUBJECT | |
| Subject | Markting |
| 700 ## - ADDED ENTRY PERSONAL NAME | |
| Added Entry Personal Name | Erin, Anderson |
| 942 ## - Item Type | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Reference Books (Not For Loan) | Reference | Central LIBRARY | Central LIBRARY | R1A-1F REFERENCE SECTION | 05/16/2014 | 450.00 | 668.8 COU | DD15706 | 05/16/2014 | 900.00 | 05/16/2014 | Reference Books |