Advertising, planning 7 decision making (Record no. 12356)

MARC details
000 -LEADER
fixed length control field 00474nam a2200181Ia 4500
005 - DATE & TIME
control field 20240404161746.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - ISBN
International Standard Book Number 9788171949427
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 659.1
Book Number SHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sharma, Kavita
245 ## - TITLE STATEMENT
Title Advertising, planning 7 decision making
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Taxmann,
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Pages 373p.
650 ## - SUBJECT
Subject Marketing
653 ## - Subject
Subject Advertising
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 650265
650 ## - SUBJECT
-- 6158
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
        Management Library Management Library L19-Lending Section 05/16/2014 Book World 345.00 2 659.1 SHA DD20812 04/22/2024 04/04/2024 690.00 06/20/2012 Books Lending