Advertising and sales promotion (Record no. 12345)

MARC details
000 -LEADER
fixed length control field 00504nam a2200193Ia 4500
005 - DATE & TIME
control field 20240424142611.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - ISBN
International Standard Book Number 8174462597
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 659.1
Book Number KAZ
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kazmi, S H H
245 ## - TITLE STATEMENT
Title Advertising and sales promotion
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Excel Books,
Date of publication, distribution, etc 2003
300 ## - PHYSICAL DESCRIPTION
Pages 599p.
650 ## - SUBJECT
Subject Advertising
653 ## - Subject
Subject Marketing
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Batra, Satish K
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 4008
650 ## - SUBJECT
-- 7264
700 ## - ADDED ENTRY PERSONAL NAME
-- 612
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Cost, normal purchase price Koha issues (times borrowed) Koha renewals Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type Source of classification or shelving scheme
        Management Library Management Library L19-Lending Section 05/16/2014 299.00 13 4 659.1 KAZ DD900 05/03/2024 04/24/2024 598.00 05/16/2014 Books Lending  
        Management Library Management Library L19-Lending Section 05/16/2014 299.00 4 1 659.1 KAZ DD901 05/15/2023 04/22/2023 598.00 05/16/2014 Books Lending Dewey Decimal Classification
        Management Library Management Library L19-Lending Section 07/08/2014   10 3 659.1 KAZ G805 05/03/2024 04/18/2024   07/08/2014 Books Lending Dewey Decimal Classification