Consumer behaviour: building marketing strategy: -floppy (Record no. 12079)

MARC details
000 -LEADER
fixed length control field 00467nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.834
Book Number HAW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I
245 ## - TITLE STATEMENT
Title Consumer behaviour: building marketing strategy: -floppy
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Tata McGraw Hill,
Date of publication, distribution, etc 2002
650 ## - SUBJECT
Subject Management
650 ## - SUBJECT
Subject Marketing
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 3333
650 ## - SUBJECT
-- 45604
650 ## - SUBJECT
-- 6158
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type
        Management Library Management Library L18-Lending Section 05/16/2014   375.00 3 658.834 HAW DD10067 05/07/2019 05/02/2019 750.00 08/23/2003 Books Lending