Marketing research (Record no. 12030)

MARC details
000 -LEADER
fixed length control field 00497nam a2200193Ia 4500
005 - DATE & TIME
control field 20210715123600.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 0070528055
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.83
Book Number NAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nargundkar, Rajendra
245 ## - TITLE STATEMENT
Title Marketing research
Sub Title : text and cases
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Tata McGraw Hill,
Date of publication, distribution, etc 2003
300 ## - PHYSICAL DESCRIPTION
Pages 494p.
650 ## - SUBJECT
Subject Management
653 ## - Subject
Subject Marketing
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 5480
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last borrowed Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Management Library Management Library L17-Lending Section 05/16/2014 225.00 1 658.83 NAR DD371 09/02/2014 450.00 05/16/2014 Books Lending