Marketing research (Record no. 11996)

MARC details
000 -LEADER
fixed length control field 00509nam a2200205Ia 4500
005 - DATE & TIME
control field 20210530174303.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - ISBN
International Standard Book Number 9788126529353
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.83
Book Number MCD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mcdaniel, Carl
245 ## - TITLE STATEMENT
Title Marketing research
250 ## - EDITION STATEMENT
Edition statement 8th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc John Wiley,
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Pages 693p.
650 ## - SUBJECT
Subject Management
653 ## - Subject
Subject Marketing research
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Gates, Roger
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 5007
700 ## - ADDED ENTRY PERSONAL NAME
-- 2713
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type Koha collection Koha renewals Koha date last borrowed
        Management Library Management Library L17-Lending Section 05/16/2014 Book World 549.00   658.83 MCD DD20861 05/16/2014 1098.00 06/20/2012 Books Lending      
      Reference Books (Not For Loan) Management Library Management Library L17-Lending Section 05/16/2014 Book World 549.00 3 658.83 MCD DD20862 03/21/2018 1098.00 06/20/2012 Books Lending Reference 2 02/15/2018