Brand portfolio strategy (Record no. 11961)

MARC details
000 -LEADER
fixed length control field 00376nam a2200157Ia 4500
005 - DATE & TIME
control field 20170421115253.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.827
Book Number AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A
245 ## - TITLE STATEMENT
Title Brand portfolio strategy
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York:
Name of publisher, distributor, etc Free Press,
Date of publication, distribution, etc 2004
650 ## - SUBJECT
Subject Management
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 23
650 ## - SUBJECT
-- 49916
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type
        Management Library Management Library L17-Lending Section 05/16/2014   828.00   658.827 AAK DD11663 05/16/2014 1656.00 03/02/2005 Books Lending