Strategic marketing for digital age (Record no. 11803)

MARC details
000 -LEADER
fixed length control field 00506nam a2200193Ia 4500
005 - DATE & TIME
control field 20230127155521.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 8174461957
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.802
Book Number BIS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bishop, Bill
245 ## - TITLE STATEMENT
Title Strategic marketing for digital age
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Excel Books,
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Pages 252p.
650 ## - SUBJECT
Subject Marketing
653 ## - Subject
Subject Social media
654 ## - Subject
Subject Digital marketing
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 879
650 ## - SUBJECT
-- 6158
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type Source of classification or shelving scheme
        Management Library Management Library L16-Lending section 05/16/2014   160.00 1 658.802 BIS DD12470 09/25/2017 09/07/2017 320.00 10/24/2005 Books Lending  
        Management Library Management Library L18-Lending Section 05/16/2014   160.00   658.802 BIS DD1184 05/16/2014   320.00 05/16/2014 Books Lending Dewey Decimal Classification
        Management Library Management Library L16-Lending section 05/16/2014   160.00 1 658.802 BIS DD1185 02/10/2023 01/27/2023 320.00 05/16/2014 Books Lending Dewey Decimal Classification
        Management Library Management Library R-12-Reference Section 05/16/2014   160.00   658.802 BIS DD3874 05/16/2014   320.00 05/16/2014 Books Lending Dewey Decimal Classification