Case studies in marketing management (Record no. 11479)

MARC details
000 -LEADER
fixed length control field 00477nam a2200181Ia 4500
005 - DATE & TIME
control field 20250708154028.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140515s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9788182742901
040 ## - CATALOGING SOURCE
Original cataloging agency UPES LIBRARY
Language of cataloging English
082 ## - DDC NUMBER
Classification number 658.8
Book Number GUP
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta, S L
245 ## - TITLE STATEMENT
Title Case studies in marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Pantagon Energy Press,
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Pages 384p.
650 ## - SUBJECT
Subject Marketing
700 ## - ADDED ENTRY PERSONAL NAME
Added Entry Personal Name Suri, R K
942 ## - Item Type
Koha item type Books Lending
100 ## - MAIN ENTRY--PERSONAL NAME
-- 3135
650 ## - SUBJECT
-- 6158
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Koha issues (times borrowed) Koha renewals Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type Koha collection
    Dewey Decimal Classification     Management Library Management Library L16-Lending section 05/16/2014   950.00 2 2 658.8 GUP DD20474 07/22/2025 07/08/2025 1900.00 03/31/2012 Books Lending  
    Dewey Decimal Classification   Reference Books (Not For Loan) Management Library Management Library R-20-Reference Section 05/16/2014   950.00 1 1 658.8 GUP DD20475 04/28/2025 04/02/2025 1900.00 03/31/2012 Reference Books Reference