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Social media marketing : emerging concepts & applications

Heggde, Githa

Social media marketing : emerging concepts & applications - Bangalore : Palgrave Macmillan, 2018 - xxiii, 226p.

ISBN: 9789811053221

Subjects--Topical Terms:
Marketing

Subjects--Index Terms: Digital marketing

Subjects--Facted Index Terms:
Social media

Dewey Class. No.: 658.872 / HEG

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