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Web advertising and marketing

Kuegler, Thomas J.

Web advertising and marketing - 3rd - New Delhi: Prentice Hall of India, 2000 - 536p.

ISBN: 8120317181

Subjects--Topical Terms:
Marketing

Subjects--Index Terms: Internet marketing

Subjects--Facted Index Terms:
Internet advertising

Dewey Class. No.: 658.84 / KUE

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