Hidden wealth of customers : Realizing the untapped value of your most important asset
Lee, Bill
Hidden wealth of customers : Realizing the untapped value of your most important asset - Boston : Harvard Business Review, 2012 - 222p.
978-1-4221-7231-5
Consumer behaviour
Customer relation
Management
658.834 / 2 LEE
Hidden wealth of customers : Realizing the untapped value of your most important asset - Boston : Harvard Business Review, 2012 - 222p.
978-1-4221-7231-5
Consumer behaviour
Customer relation
Management
658.834 / 2 LEE