Copycats: How smart companies use imitation to gain a strategic edge
Shenkar, Oded
Copycats: How smart companies use imitation to gain a strategic edge - Boston : Harvard Business Press, 2010 - 241p.
978-1-4221-2673-8
Management
Strategic management
Strategic planning
658.406 / 3 SHE
Copycats: How smart companies use imitation to gain a strategic edge - Boston : Harvard Business Press, 2010 - 241p.
978-1-4221-2673-8
Management
Strategic management
Strategic planning
658.406 / 3 SHE